How Coralbees Boosted Organic Traffic, Ranked 50+ High-Intent Keywords, and Optimized Google Business Profile in 6 Months

SEO Foundation Setup

We executed a comprehensive technical and on-page overhaul of the site structure to ensure Google could crawl and understand the site:

• Technical audit & fixes
• Improved crawlability
• Optimized indexing structure
• Reworked page titles & metadata
• Structured internal linking

Outcome: Improved indexing speed within 30 days.

Keyword & Intent Strategy

We mapped 150+ keywords across four logical intent silos:

• Commercial Intent (Service pages)
• Informational (Blogs)
• Local Intent (Qatar-based)
• Listicles

We heavily targeted high-value commercial searches, including:

• equipment rental in Qatar
• lifting equipment suppliers in Qatar
• fall protection suppliers in Qatar
• steel fabrication company in Qatar

Content Architecture Development

We built dedicated, optimized landing pages for every core product and service category to capture hyper-specific search intent.

Each of these new landing pages was strictly structured to include:

• Conversion intent elements
• FAQ snippet capture
• Qatar Geo-optimization signals

Content Marketing Strategy

We launched a robust content marketing lifecycle designed to educate buyers and funnel them toward our commercial service pages.

• High-intent topical blogs
• Supplier listicles & roundups
• Equipment type guides
• Rental-based informational content

Crucially, these blogs were systematically internally linked to push authority to the commercial pages.

AEO + GEO Optimization

To dominate AI overviews and Google's featured snippets within the regional search results, we deployed specific formatting enhancements:

• Added structured FAQs across pages
• Executed rich Schema markup implementation
• Integrated deep Qatar geo-signals
• Applied snippet-targeting formatting

Google Business Profile (GMB) Optimization

We implemented a full-scale local SEO system to intercept buyers looking for suppliers on Google Maps.

• Setup: Profile Verification, Category optimization, Service area targeting (Qatar), Keyword-optimized description, and a complete Services menu.
• Posting Strategy: Weekly service highlight posts, equipment rental promotions, repository of image uploads (machinery, safety gear), and repurposing successful blogs into GBP updates.
• Review Strategy: Implemented a review acquisition workflow to encourage satisfied client feedback, while professionally responding to all reviews.

Outcome: Improved Local Pack visibility, vastly better trust signals, and increased local inquiry calls.

Competitor Positioning Strategy

To intercept prospects researching competitors, we created high-authority comparison and roundup blogs to position Wellguard Trading as the premier choice:

• Top Industrial Equipment Suppliers in Qatar
• Top Steel Fabrication Companies in Qatar
• Top JCB Suppliers in Qatar

Outcome: These pages successfully gained traction, attracted high-intent buyers, and intercepted competitor brand traffic.